User contributions for Matthew hughes55

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A user with 1 edit. Account created on 6 June 2026.
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6 June 2026

  • 23:4623:46, 6 June 2026 diff hist +9,087‎ N Why Do Marketing and Sales Teams Fight, and How Does a Fractional Leader Help? ‎ Created page with "<html><p> I have spent 12 years in the trenches of B2B revenue operations. I’ve been the person in the room during the "forecast call" where the Head of Sales is pointing at the CRM dashboard, insisting the numbers are wrong, while the CMO is staring at their marketing automation platform, insisting the leads were "high intent."</p> <p> Here is the truth that leadership teams often gloss over: Marketing and Sales don't fight because they hate each other. They fight bec..." current
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