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The world has considerably evolved a lot, then how it was earlier, in the last few years. With the advent of the internet and its gradual development, the way a business works have changed too. For starters, the trend of internet based business has taken the world by a storm. ™ Most people nowadays are a lot involved in Internet-based activities than before. With this, digital marketing, a term which most of you are familiar with, has come into the scene. So, what is it basically? Come let's find out. An insight into the world of digital marketing Let me put the term in simpler words. Digital marketing means promoting and getting involved in other marketing based activities for a specific business concern, on the internet. As all these take place within the virtual world, the marketing tactics and techniques are different than its conventional form, which we are all aware of it. The first way of carrying out the process will be SEO. This stands for Search Engine Optimization. Let me describe it to you in the most simple way. In any search engine, website ranking matters a lot, from a business point of view. Every businessman wants their website to make its way to the first search engine result page, if not acquire the topmost position. So, to do so, they employ the technique of SEO. Exciting right? Another familiar aspect of web-based marketing is Social media marketing. A millennial will be entirely [http://qa.pandora-2.com/index.php?qa=user